Highway Road Sign Opportunities
Community Advance Signs
The Ministry may provide Community Advance signs for eligible communities that are located on the route of a provincial highway or connected to a provincial highway by a community access road.
A community sign corridor is a strip of rural land that is adjacent to a provincial highway, but outside the operating highway right‑of‑way. These private advertising signs may be permitted to advertise goods and services of local area enterprises or organizations. Requests for sign corridors will originate from the Urban Municipality for which the corridors are to be established.
Urban Route Map
Visitors and tourists often experience difficulty when negotiating a route through an urban community or in locating services and points of interest within a community.
The objective of the urban route map turnouts is to assist in the promotion of the community, promote local recreational and cultural facilities and to encourage visitors to stop or stay in the community. These signs may also provide educational and other information regarding the community such as the history, local bylaws and provide information so that the visitor can navigate into and/or through the community with a degree of confidence and a sense of orientation.
The turnout should be located in advance of or near the boundary of the incorporated limits of the community, so that the motorist may stop and become familiar with the community before entering.
Community Promotional signs are intended to be unique signs that reflect the individuality of the community. The sign names the community and may include a slogan or message.
Only one community promotional sign will be allowed adjacent to each highway approaching the community.
Community Promotional signs may be installed up to a distance of ten kilometres in advance of the community on any provincial highway that passes through or adjacent to the community, or is connected to the community by a community access road. The community will not place Community Promotional signs in advance of another community.
Urban municipalities may apply for official signs promoting up to six tourist attractions and/or events within their community.
Eligible attractions will be a recreational or cultural site, feature, facility, or attraction located inside the incorporated limits that are open to the general public.
A maximum of two attraction and two event signs will be allowed on each highway approaching the community. Each sign may have a maximum of three attractions/events.
For more information on this signing opportunity contact the Traffic Guidance Office at: (306) 933-8319 or (306) 933-5672.
Approved list of symbols for Community Advance signs